Welcome to the Family Mesut

Adidas – dieckertschmidt

Football superstar Mesut Özil decided to join the world’s biggest athlete family (ending his connection with Nike) and Adidas felt like having a proper welcome.

As result, the campaign ran in video, print and social media.
Over 500.000 views on youtube in less than 4 days, over 1 Million in less than a month.

Welcome to the family Mesut!

AWARDS
BRONZE – Integrated Campaign | Das Jahr der Werbung 2013

 

Welcome to the Family Mesut

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